"By changing nothing, nothing changes." - Tony Robbins
Our founder Dr. Dean Fishman had been a practicing chiropractor with a background in exercise physiology and physical therapy. One day he was explaining a set of x-rays to a patient and her mother. The patient was 17 years old and complained of frequent headaches and neck pain. As Dr. Fishman went through all of the regular explanations and diagnosis with the mother (because the kid wasn't even paying attention) she eventually said, "But what does she have?”
Dr. Fishman knew that by using the out dated terminology to describe her x-ray findings he wasn't getting through or making a real impact on the severity of the situation. A 17 year old child should not have the complaints that she did, to the degree that she was suffering AND should not have a reversal of the NORMAL curve of the neck. So when he looked at the patient who was hunched over her phone texting away, in almost a perfect circle with her head and shoulders rolled forward, Dr. Fishman said to the mother, "LOOK, she has Text Neck!"
He must have struck an emotional chord with the mother because she jumped up out of her seat and yelled, "She is on that phone all day every day! She has over 15,000 texts per month!!! If I want to get in touch with her I have to text her!!!" Dr. Fishman set out to see if there was a similarity to other younger patients in his office and if they shared similar x-ray findings, clinical complaints and mobile technology habits. Sure enough, they did.After a small scale study was performed in his office he found that the biggest contributor to fixing the problem was stopping the habit of poor posture.
And the Text Neck Indicator was born!!